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So excited to announce that my @kkwbeauty Body Collection is coming!!! ✨ The new collection includes Body Makeup, Body Shimmer, Loose Shimmer Powder for Face & Body and a Body Brush. I’ve been working on these formulas for over a year now and I’m so happy with how creamy and blendable they all are. You can layer the formulas together or use them individually to achieve how much coverage and shimmer you want. I can’t wait for you guys to try this collection!! Shop them on 06.21.19 at 12PM PST only at kkwbeauty.com #kkwbeauty #VanessaBeacroft
Kim Kardashian-West wants you to start using foundation on your body. Yep, that’s right. KKW Beauty’s latest collection is one targeted at the legs, arms, and everywhere else, with the aim to “blur imperfections, enhance skin tone, and provide a flawless finish for any look.”
Kardashian-West has typically stuck to makeup and fragrance with her collections in the past, so a venture into body products is a new one for her. She’s devoted a collection to her wedding, teased an upcoming fragrance collaboration with sister Kylie Jenner, and treated us to a classic red lipstick that the POPSUGAR staff loved.
Although she’s yet to create a foundation for the face, Kardashian-West is releasing the secret to her flawless-looking legs. The collection features Skin Perfecting Body Foundation available in seven shades, Skin Perfecting Body Shimmer available in three shades, a Body Brush, and Loose Shimmer Powder For Face and Body.
We do have thoughts on how practical the body foundation is for use on a daily basis, but KKW Beauty promises it’s water resistant and transfer-proof. However, maybe stick to this product for the cooler Summer evening rather than a day by the pool in the scorching heat. No one wants self-tanner looking marks all over their clothes.
Another important note is that the KKW Beauty Body products do not contain an SPF and will not protect you from the sun. Be sure to apply plenty of SPF if you’re wearing this body foundation and shimmer outdoors. But again, maybe skip this product during a pool day.
Get a look at all of the products in the upcoming body collection ahead of the launch on June 21.
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