Pop superstar Ed Sheeran agrees one-year sponsorship deal with Ipswich

‘It’s my way of showing support’: Ed Sheeran reveals he is sponsoring his boyhood football club Ipswich Town… (and shares AMAZING throwback to celebrate the news)

  • Four-time Grammy winner Ed will sponsor Ipswich Town’s shirts
  • Boyhood fan will have his album logos on both the men’s and women’s strips 
  • Sheeran said the club is a big part of the local community, in which he still lives
  • League One Ipswich have recently been taken over by a US consortium 

Ed Sheeran has signed up to act as sponsor of his beloved Ipswich Town FC. 

The Suffolk-born hitmaker, 30, a long-time fan of the club, will have his album logos adorned across the front of the shirts in a move announced on Thursday.

The League One side confirmed the deal on Thursday, after which Ed said: ‘The Football Club is a big part of the local community and this is my way of showing my support. I have always enjoyed my trips to Portman Road’. 

Four-time Grammy winner Ed still lives in the area despite his massive global success, and it appears his boyhood club holds a place close to his heart.

Happy days! Ed Sheeran has signed up to act as sponsor of his beloved Ipswich Town FC (pictured with his wife Cherry Seaborn  at Portman Road in 2018)

The logo which will be seen on the front of both the men’s and women’s shirts next season compromises of +, x and ÷, which are the titles of Sheeran’s first three albums, as well as a minus sign and an equals sign.

The extra additions could allude to the prospect of new music from the star.  

In his statement, he continued: ‘I’m looking forward to going back there as soon as supporters are allowed into stadiums again.

‘With the new owners from the US coming in, there are sure to be exciting times ahead for Ipswich fans, including myself. Hopefully we can stop being slightly on the huh!’

Sweet: The singer also shared a photo of himself wearing an Ipswich kit as a youngster alongside the caption: ‘This bloke is the news sponsor of @ipswichtown football club. Do well’ 

Sheeran has worn Ipswich shirts on stage before, while performing in front of thousands 

The singer also shared a photo of himself wearing an Ipswich kit as a youngster alongside the caption: ‘This bloke is the news sponsor of @ipswichtown football club. Do well’.

In response to the news, a number of tweets and memes arose across social media, including jokes from the verified Specsavers account.  

Ed has been spotted on numerous occasions at Portman Road alongside his wife Cherry Seaborn, and is reported to have a box at the stadium. 

The A Team singer, who says the meaning behind the logo on the shirt will be revealed soon, joins an elite list of musical artists who have sponsored football teams, including Wet Wet Wet, Def Leppard and the Super Furry Animals.

Ha! In response to the news, a number of tweets and memes arose across social media, including jokes from the verified Specsavers account

Ipswich are set for a third season in League One after a disappointing campaign, but were recently taken over by an American consortium.

This season, they have missed out on the play-offs and are currently ninth in the division with one match left to play.

Ed previously said of his football preferences: ‘I grew up in a place called Ipswich, Ipswich have a football team called Ipswich Town. I enjoy watching football, [but] my dad’s a Chelsea fan so I go with him every now and then.’

The four-time Grammy winner is yet to reveal what the meaning of the logos on the shirt is

The news comes after it was revealed that Ed will release touching tribute song to his late mentor Michael Gudinski after performing at his state memorial. 

The song, Visiting Hours, will be released by the late music legend’s label Mushroom Records. 

Michael’s son Matt Gudinsk, who has taken over as Mushroom Records’ new CEO following his father’s passing, told d News Corp on Sunday: ‘I believe there’s plans for [Ed’s song] to be released in due course. 

‘Father figure’: The news comes after it was revealed that Ed will release touching tribute song to his late mentor Michael Gudinski after performing at his state memorial

Ed penned Visiting Hours while he was self-isolating in a hotel quarantine.  

In the song’s lyrics, Ed speaks of his desire to visit Michael in the afterlife, wishing that ‘heaven had visiting hours so I could just swing by and ask your advice’. 

Speaking of the song, Matt told News Corp: ‘It meant a lot to myself and our family that Ed made the journey out here and created a song in Dad’s honour.’  

Ed Sheeran has been announced as the new shirt sponsor of his boyhood club Ipswich Town

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